The Gulder Ultimate Search is now defunct, and the rave of the moment is Big Brother Naija, another Nigerian reality television show.
While the Gulder Ultimate Search may have been rested (since 2012) due to some “internal re-arrangement” at Nigerian Breweries, sponsors of the show, it was unarguably entertaining, captivating, economically valuable, youth-focused, and an adventure-driven presentation, which was devoid of unessential obscenity.
The Non-Governmental Organisation Academic Excellence Initiative (AEI), which rewards academically-sound secondary school girls and boys every year, requires a molecule of the 85 million naira grand prize BBNaija is splashing.
BBNaija 2020 headline sponsor, Betway, reportedly gave ₦1.08 billion Naira: to say ‘well done’ to young Nigerian men and women for doing absolutely nothing but to smooch, finger and possibly have sex on live TV in their 71 days of staying in an isolated house. Their indolent acts sweeten us and we cheer them on. No wonder Biafra political activist, Nnamdi Kanu keep calling us Zoo.
MORE FROM AFRIUPDATE
I concur with some Nigerians who describe the BBNaija as a ‘borrowed culture which has affected our morals negatively’.
Many BBNaija fans/viewers always look out for the juicy romances – same with the official Big Brother Naija social media handles.
Wonder why people can’t simply watch Hollywood, Nollywood or just visit adult sites if they are desirous of sexual gratification.
Big Brother is a Dutch reality competition television franchise created by John de Mol Jr., broadcast in the Netherlands and subsequently syndicated internationally.
We are Africans. Virtuous people! We shouldn’t just imitate everything modern, hook, line, and sinker because civilization has taken over.
Since it was created in 1999, we’ve witnessed several live intercourses in Big Brother Houses – in Brazil, South Africa (Big Brother Mzansi) and at the now-extinct Big Brother Africa ( the pan-African Big Brother), et al.
In fact, at previous editions of Big Brother Mzansi, the cameras captured housemates of both sexes stark unclad in the bathroom.
Although, Big Brother Mzansi has been stopped since 2015 “due to cash constraints and lack of sponsorship”, we hope one major factor too would make Big Brother Naija to be deserted!
The likes of Betway and Guiness who are sponsors of the Big Brother Naija Lockdown should channel their fund to other impactful cause.
Read Also: IPOB: Nnamdi Kanu Lists 10-Point Agenda For Biafra Republic
Gulder Ultimate Search was not bad influence on our children (we have teens watching BBNaija). The suitability of Gulder Ultimate Search for broadcast was barely called into question; Gulder Ultimate Search never negate our values; Gulder Ultimate Search did not sell sex to us; it wasn’t an assault on the morality of our youths, and government never had any issue with Gulder Ultimate Search!
Participants of Gulder Ultimate Search were young Nigerians too, they were adults; they lived in an isolated place as well, they competed and thrilled us on top of that. Besides, Gulder Ultimate Search was a marketing tool for talent exposure, and ultimately, it promoted tourism, thereby showcasing Nigeria’s rich tourism potential to the world!
If a Nigerian reality TV show should run and garner cheers, it should be Gulder Ultimate Search, not Big Brother Naija.
Follow our socials Whatsapp, Facebook, Instagram, Twitter, and Google News.
