Twitter now shares ad money from replies to their tweets with creators. Twitter Blue subscribers with over 5 million tweet impressions per month for three months can join.
Owner Elon Musk said the first creator payouts will amount $5 million and be cumulative from February onward. Stripe will pay out.
According to large artists on Twitter, these reimbursements are enormous. Twitter allegedly paid 750,000-follower Brian Krassenstein $24,305.
Twitter just paid me almost $25,000. pic.twitter.com/oIJ2Ycymzb
— Brian Krassenstein (@krassenstein) July 13, 2023
SK, a creative with 230,000 followers, got $2,236 on Twitter; political analyst Benny Johnson, with 1.7 million followers, earned $9,546.
Impressions determine Twitter rewards. Babylon Bee blogger Ashley St. Clair (710,000 followers) made $7,153 and had 840 million impressions from February to July, according to her “napkin math.” Her CPM is $0.0085, or $8.52 per million impressions. User CPMs may vary.
Read Also;Twitter Requires Sign-In To View Tweets
Since it would be difficult to establish which creators to pay for feed ads, Twitter is monetizing tweet replies. Short-form video services like TikTok have the same issue with income sharing. Naturally, artists will want to encourage tweet replies. This could spark dialogue, but Facebook shows that intense emotions get the most interaction.
Farzad Mesbahi tweeted, “The more haters you have in your replies the more money you’ll make on Twitter.” Musk said, “Poetic justice.”
Read Also;Meta Unveils Twitter Killer Threads App In Zuckerberg-Musk Fight
Twitter shares ad money which only pays some creators. Twitter prohibits monetizing pornographic content. Since Twitter is the only popular social media network that allows adult content, this hurts sex workers. Twitter prohibits creators from monetizing anything about “pyramid schemes or get-rich-quick schemes” (crypto spammers), violence, criminal activity, gambling, drugs, and alcohol. Another red flag is monetizing copyrighted content.
Twitter gives $5 million to artists, although it was sued over $500 million in unpaid severance cheques to laid-off staff after Musk’s takeover. Twitter also owes office rent.
Follow our socials Whatsapp, Facebook, Instagram, Twitter, and Google News.
